Tampa, FL
$750,000
Tampa, FL
$750,000
North Carolina
$275,000
Salt Lake City, UT
$503,000
Wyoming
$2,370,000
Wyoming
$375,000
Florida
$300,000
California
$2,325,000
$807,000
Utah
$30,000,000
New York
$250,000
Ohio
$90,000
Miami, FL
$20,145,000
Fort Myers, FL
$29,000
$3,500,000
Tallinn
Astoria, NY
$339,000
Tampa, FL
$2,250,000
Steve Mueller
Midway Business Brokerage
Serving Ocean County, NJ
Steve Muller and Mutty Tress partnered up as founders of Midway Business Brokerage. We meet the seller and buyer mid-way to ensure a smooth sale. Combined, we have years of experience and many successful deals completed. We take a personal and analytical approach. Before working on the sale, we sit down with the seller to evaluate their business. Then, we match the seller with a list of vetted buyers to begin the process. All our buyers are required to sign an NDA and provide proof of funds. Discretion is important to us, just like it’s important to you. That’s why many businesses have trusted us to be the mid-way point between them and the buyer.
$815,000
Tampa, FL
$2,500,000
Wyoming
$1,350,000
$995,000
Tampa, FL
$2,500,000
New York
$1,500,000
Texas
$4,000,000
$595,000
$4,000,000
Sylvania, OH
Tampa, FL
$1,075,000
Maryland
Not Disclosed
Cash Flow: $284,000
Dallas County, TX
$695,000
New Castle County, DE
$800,000
Bernalillo County, NM
$4,725,000
Greater Toronto Area, ON
$1,200,000
Payson, UT
$99,995
Riverton, UT
$49,995
$1,050,000
Tampa, FL
$1,650,000
$45,000
Los Angeles County, CA
Tampa, FL
$1,200,000
$12,000,000
$491,000
Tampa, FL
$2,150,000
Texas
$375,000
Pinal County, AZ
$52,000
$180,000
Tampa, FL
$850,000
Tom Caltrider
Hawaii Business Sales
Serving Maui County, HI
We have been providing professional and skilled business brokerage services for 18 years. We are a member of the Maui Chamber of Commerce, the International Business Brokers Association and M&A Source
California
$300,000
North Carolina
$899,000
$705,896
Belleville, NJ
Tucker, GA
$250,000
Maryland
$382,000
Tampa, FL
$6,210,000
Tampa, FL
$1,100,000
Kansas
$1,225,000
Brevard County, FL
$99,999
$300,000
Websites and ecommerce businesses offer scale that local “brick and mortar” businesses can’t match. If you’re looking to buy or sell one of these businesses, it helps to have some context on valuation and financial performance of the industry. To that end, we have aggregated website and ecommerce business for sale listing data to provide benchmark financial information for anyone looking to enter the market.
This data serves as a guide, but it is important to note that each business is unique and may have different valuation factors. When considering buying or selling a website or ecommerce business, it is crucial to do thorough due diligence and seek professional guidance.
Market Snapshot
Number of Businesses Analyzed |
477 |
Median Asking Price |
$525,000 |
Median Reported Revenue |
$713,516 |
Median Reported Earnings |
$222,533 |
Financials based on businesses that listed an asking price, annual revenue, and seller's discretionary earnings. |
Website and Ecommerce Business Valuation Multiples
Range |
Revenue |
Earnings (SDE) |
Lower Quartile |
0.43 |
2.00 |
Median |
0.75 |
3.00 |
Upper Quartile |
1.38 |
3.89 |
Revenue and earnings multiples based on reported revenue, seller's discretionary earnings, and asking price. |
Read the report:
Website & E-Commerce Business Valuation: Multiples & Financial Benchmarks
FAQs
How much does it cost to buy a website or ecommerce business?
Prices vary depending on sales volume and financial performance, but the median asking price for a website or ecommerce business in the U.S. is approximately $525,000.
How much do these business owners earn?
These businesses vary in sales volume, but website or ecommerce business owners report median annual sales of $713,516 and annual owner earnings of $222,533. These figures are based on businesses that have listed their annual revenue and seller's discretionary earnings.
How do I value a website or ecommerce business?
Valuing a website or ecommerce business involves considering several factors, including annual sales volume, profit, and growth (or decline) trends. Brokers, business owners, and business buyers will typically rely on valuation multiples to gauge business value relative to similar businesses in the market. Revenue multiples in the website or ecommerce business space typically range from 0.43 to 1.38, with the median at 0.75. Earnings multiples range from 2.00 to 3.89, with the median at 3.00. These values suggest the average website or ecommerce business may sell for around 0.75 times its annual revenue, and 3 times its annual owner’s earnings.
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